Tuesday, November 29, 2005

School Related Commercial Assignment

You will make a thirty second professional style commercial for a school related group, sport, club, or after-school function etc. Your commercial should be shot and edited in a high-energy style that encourages the other students in the school to either participate in and/or support your chosen group. You will have time during class to shoot the video, or you can shoot before or after school. Each student must do their own commercial.

Commercial Assignment Requirements:

You must use Final Cut Express.
Fade In and Fade Out.
Commercial must be exactly thirty seconds
12 shot minimum-like music videos, most commercials use shots only two to five seconds in length.
Use music appropriate for the commercial and school group.
Use text in your commercial to emphasize in writing what you are trying to sell.
Create a nifty slogan or catch phrase. VERY IMPORTANT!
Use a variety of shots.
Shoot at least two complicated shots. For example, a ‘zoom in and pan’ or a ‘zoom out and truck’ etc.

We will work on treatments/emails to advisors/storyboards this Thursday Dec 1st.
Raw Footage is due the beginining of class Thursday the 8th.
Commercial is due at the end of the period on Ddecember 15th.

This is a very quick assignment so please do not fall behind. You CAN start working on this now.

The next project after this is a documentary. Winter break is a GREAT time to start shooting.Commercial Assignment

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